Great reminder before leaving the car if there is a very young child in the back. Also, the carrier (holding the rear view mirror hang tag) provides safety tips and education to prevent serious injury or death. Terrific awareness piece given out at community events health fairs, pediatric sections of the hospital, police departments and more. This information can also be altered to reflect the elderly and pets. Although this is a stock design, custom designs are the same price as long as the complete camera ready artwork is provided. See template for stock design and imprint area.